Digital & Publishing Creative Director, Lead Designer, Research and Copy-Writing
Nike needed market insights presented in a beautiful package. The challenge was to deliver this deep-dive into the future market in China, delivering usable insights to both experts and those new to the market.
To do this I created an app and book that Nike could distribute to their global staff.
An in-depth look into the future market in China, the trends, brands and cultural shifts that will take place over the next 4-5 years.
The book & app features bold infographics and illustrations which help tell the story of China in 2020.