Sam Jacobs

Shanghai Watch

This was a collaboration between myself, Wieden and Kennedy and The Shanghai Watch Company. It was the first-ever design collaboration with a Chinese state-owned company. 

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 Using archives at the Shanghai Watch Factory I designed a series of watches that referenced Shanghai’s iconography and history. 

Using archives at the Shanghai Watch Factory I designed a series of watches that referenced Shanghai’s iconography and history. 

 The watches received a lot of press globally and were sold at Colette in Paris and Kid Robot in NYC in a limited edition run of 888. They sold out almost immediately.

The watches received a lot of press globally and were sold at Colette in Paris and Kid Robot in NYC in a limited edition run of 888. They sold out almost immediately.

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