Sam Jacobs

Uniqlo Pop Culture Project

Fashion and Packaging Design.

To mark the opening of the Uniqlo flagship in Shanghai, I was asked to design a collection and store packaging. 

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 The collection was inspired by and based on Shanghainese dialect and folk stories. The T-Shirts sold out across Asia within 1 week.

The collection was inspired by and based on Shanghainese dialect and folk stories. The T-Shirts sold out across Asia within 1 week.

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