The Guardian - Hope Has No Borders
A cross-channel brand and reader contributions campaign.
The challenges that confront us and the solutions that unite us have no borders. And neither does The Guardian's journalism. We wanted to create work which bought us as physically close as we could be to an actual border and allow us to create some creatively contextual advertising. We worked in collaboration with The Guardian's brilliant editorial design and marketing teams to make sure that the out of home and social activity integrated seamlessly with the on-platform contribution messaging.
